Welcome
Posted By Martin Suter On 11. January 2008 @ 12:52 In Uncategorized | No Comments
For many companies, especially start-ups, monetizing intellectual property is a daunting undertaking that is frequently put on the back burner, not because it’s unimportant, but because it’s critical.
With the stakes so high, entrepreneurs don’t want to risk failure, therefore often end up delaying this undertaking. Indeed, building a licensing program is a complex task with many moving parts. It requires both a strategic understanding of the business itself and knowledge of the tactical steps involved. It requires an understanding of the technology and competitive playing field, coordination between engineering, product management, business development, legal and finance…And that’s just internally. Externally, you must identify potential targets, craft a position, approach and close them which will require working with their engineering, product management, business development, legal and finance departments.
Building an in-house competency can be time-consuming, costly and high-risk, which is why IPLicensing.net may be an attractive option.
“Throughout the centuries, brave men travelled down new roads, armed with nothing but their own vision…They fought, they suffered, and they paid…But they won.”
Ayn Rand
Article printed from IPLicensing.net: http://iplicensing.net
URL to article: http://iplicensing.net/welcome/
Click here to print.